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55 years ago, on October 1 1968, the first brand advertising spot appeared on the French television screen. Over the next three decades, thousands of creative little films would seduce and build our collective memory. Kitschy or cult spots, humor, slogans, music, stars, gimmicks, grand spectacle or sex appeal: during its golden age, how did advertising convince? Thierry Ardisson has brought together almost 400 advertising clips to relive the era of the conquest of minds and wallets.

55 years ago, on October 1 1968, the first brand advertising spot appeared on the French television screen. Over the next three decades, thousands of creative little films would seduce and build our collective memory. Kitschy or cult spots, humor, slogans, music, stars, gimmicks, grand spectacle or sex appeal: during its golden age, how did advertising convince? Thierry Ardisson has brought together almost 400 advertising clips to relive the era of the conquest of minds and wallets.

We don't have an overview translated in English. Help us expand our database by adding one.

In a remote corner the day comes when López must settle debts with a relentless debt collector. After several failed attempts to comply and when all hope seems lost, an unexpected and tempting proposal arises...

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特吕弗《隔墙花》的原版电视剧

特吕弗《隔墙花》的原版电视剧

Third part of the Jacques Toumoy trilogy.

A 4th short super 8 film made by Chantal Akerman with her friends in Brussels, shot in front of the former Hotel van Cleve-Ravenstein coincidentally the place where now CINEMATEK and the archives of the Chantel Akerman Fondation are residing.